How to See Who Shared Your Instagram Post in 2024: A Step-by-Step Guide with Pro Tips
Understanding who shares your Instagram content isn’t just about tracking engagement—it reveals influencer collaborations, viral potential, and audience behavior. Whether you’re a brand, influencer, or small business, knowing which accounts reshare your posts helps refine your content strategy, engagement tactics, and community growth. Unlike other social platforms, Instagram doesn’t provide a direct “shared by” list, but with the right methods, you can identify reshares, analyze reach, and leverage high-performing accounts to expand your influence. This guide covers every method to track shared posts, from manual checks to Instagram Insights for business accounts, plus advanced tactics to maximize your content’s impact.
Why Tracking Shared Instagram Posts Matters
Instagram’s share feature (the paper airplane icon) turns your content into a multiplier, exposing it to new audiences. When a user shares your post, their followers see it in their feed—potentially boosting your reach exponentially. However, without tracking these shares, you miss critical insights:
- Identify key influencers who amplify your brand without compensation. – Discover niche communities where your content resonates most. – Measure organic growth beyond likes and comments. – Spot trends—if a specific type of post gets shared frequently, double down on that format.
For businesses and creators, shared content often leads to direct sales, partnerships, or media features. Even personal accounts benefit by understanding which posts spark conversations and which fall flat.
Method 1: Checking Shared Posts Manually (For All Accounts)
This method works for personal and business accounts but requires some detective work. Instagram doesn’t show a direct “shared by” list, but you can reverse-engineer the process.
Step 1: Locate the Original Post 1. Open Instagram and search for your username in the search bar. 2. Tap on your profile picture to access your posts. 3. Select the post you want to analyze.
Step 2: Identify Shared Versions of Your Post Instagram doesn’t highlight reshares in the post details, but you can spot them by: – Checking the caption: Shared posts often include a credit like “Shared from @yourusername”. – Looking for the paper airplane icon: If you see this icon at the bottom of a post, it was shared. – Searching hashtags: Use Instagram’s search bar to find posts with your original hashtags or keywords from your caption.
Step 3: Verify the Source – If you find a post with your content but a different username, tap the three dots (⋯) in the top-right corner and select “Copy Link”. – Paste the link into a new tab—it should redirect to your original post. – Check the share count (bottom of the post) to see how many times it’s been reshared.
Pro Tip: Use Instagram’s “Saved” feature to bookmark posts you suspect are reshares for later review.
Method 2: Using Instagram Stories to Track Shares
Instagram Stories offer a real-time way to see who shares your content, though the process differs slightly from regular posts.
Step 1: Enable Story Sharing Analytics (For Business Accounts) 1. Open Instagram and go to your profile. 2. Tap the three lines (☰) → Insights → Story. 3. Select a past story to see views, shares, and replies.
Step 2: Check Story Shares Manually 1. Swipe up on a story you’ve posted to see who viewed it. 2. If someone shared it, their username will appear in the top-right corner of the shared version. 3. Tap the shared story to see how many times it was reshared (bottom of the screen).
Key Difference: Unlike regular posts, Story shares are temporary—they disappear after 24 hours unless saved by the sharer.
Method 3: Leveraging Instagram Insights (For Business & Creator Accounts)
If you’ve switched to a business or creator account, Instagram Insights provides detailed sharing data—though not a direct list of sharers.
Step 1: Access Your Insights Dashboard 1. Open Instagram and go to your profile. 2. Tap the three lines (☰) → Insights → Content You Shared. 3. Select a post to view its performance metrics.
Step 2: Analyze Sharing Data Instagram Insights shows: – Total shares (under “Shares” in the post details). – Impressions and reach (how many accounts saw the post). – Save count (if users saved your post for later).
Limitation: Insights won’t list individual sharers, but the share count helps gauge popularity.
Step 3: Export Data for Advanced Analysis 1. In Insights, tap the three dots (⋯) → Export Data. 2. Download your analytics to track sharing trends over time. 3. Use tools like Google Sheets to filter posts with high shares and analyze patterns.
Example: If a Reel with a specific editing style gets 50+ shares, consider creating more content in that format.
Method 4: Using Third-Party Tools for Advanced Tracking
For detailed analytics, third-party tools can automate share tracking and provide deeper insights.
Top Tools for Tracking Instagram Shares – Social Insider: Tracks reshares, engagement, and audience demographics. – Hootsuite: Monitors shares across platforms and provides real-time alerts. – Later: Helps schedule posts and analyze which content gets shared most. – Mention: Alerts you when your content is shared with specific keywords.
How to Set Up a Tool (Example: Social Insider) 1. Sign up for Social Insider and connect your Instagram account. 2. Go to the Analytics dashboard and select “Content Performance”. 3. Filter by shares to see which posts are most popular. 4. Export the data to identify top-performing accounts that reshare your content.
Why Use Tools? – Save time by automating manual checks. – Get alerts when your content is shared. – Compare performance across different post types (Reels, carousels, etc.).
Method 5: Reverse-Engineering Hashtags for Shared Content
If you’re struggling to find reshares, hashtag tracking can help uncover hidden shares.
Step 1: Identify Your Brand’s Hashtags – List the 5-10 hashtags you use most frequently (e.g., #YourBrandName, #NicheKeyword). – Example: If your brand is @GreenLivingCo, track shares under #SustainableLiving.
Step 2: Search Hashtags for Reshares 1. Open Instagram and search for one of your hashtags. 2. Tap “Tags” to see all posts using that hashtag. 3. Look for posts with your content but different usernames. 4. Save or bookmark these posts for future reference.
Pro Tip: Use Instagram’s “Following” tab to see if any of your followers reshare your content.
Method 6: Engaging with Sharers to Build Relationships
Once you’ve identified accounts that frequently share your content, proactively engage to turn them into long-term collaborators.
How to Reach Out to Sharers 1. Like and comment on their reshared posts to show appreciation. 2. DM them with a polite message: > “Hey [Name], loved seeing your share of my post! If you’re open to it, I’d love to collaborate on future content. Would you be interested in a shoutout or feature?” 3. Offer value—e.g., a free product, affiliate partnership, or guest post opportunity.
Why This Works – Strengthens relationships with micro-influencers. – Encourages more shares in the future. – Boosts credibility when sharers promote your brand organically.
People Also Ask
How do I see who reshared my Instagram post if I don’t have a business account? If you’re on a personal account, you’ll need to manually search for reshares by: – Checking the caption for credit (e.g., “Shared from @YourUsername”). – Using Instagram’s search bar with your hashtags or keywords. – Asking friends or followers if they’ve shared your content.
Can I track Instagram Story shares after they expire? No, Story shares disappear after 24 hours unless saved by the sharer. However, you can: – Enable Story Highlights to archive popular stories. – Use third-party tools like Later or Hootsuite to monitor shares before they expire.
Does Instagram notify you when someone shares your post? No, Instagram does not send push notifications for reshares. You’ll need to manually check or use analytics tools to track them.
How can I increase the chances of my posts being shared? To encourage more shares, focus on: – Emotional triggers (humor, inspiration, shock value). – High-quality visuals (videos, carousels, Reels). – Clear call-to-actions (e.g., “Tag a friend who needs this!”). – Collaborations with influencers who align with your niche.
Key Takeaways
- Manual Checking: Search for reshares using hashtags, captions, and the paper airplane icon. – Instagram Insights: Use sharing metrics for business/creator accounts to gauge popularity. – Third-Party Tools: Social Insider, Hootsuite, or Later automate tracking and provide deeper insights. – Engage with Sharers: DM influencers who reshare your content to build partnerships. – Optimize for Shares: Emotional content, high-quality visuals, and CTAs increase organic reshares. – Track Hashtags: Monitor brand-specific hashtags to find hidden reshares.
By implementing these methods, you’ll not only track who shares your content but also turn reshares into strategic opportunities for growth. Whether you’re a solopreneur, brand, or influencer, understanding your audience’s sharing behavior is the key to scaling your reach on Instagram.
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